This is probably the most obvious way to generate income with PLR products, but it’s definitely worth mentioning.
If you’re simply going to take the PLR product in it’s original form, upload it along with the included sales materials, and begin selling it online – there’s still a few things that you should take an extra few minutes to do.
1. Add a newsletter signup form – If the included sales materials do not include an area for you to signup subscribers to your newsletter, take a few minutes to login to your autoresponder account, load a few messages up, and add the autoresponder form to your site. Offer them a bribe such as the first few chapters of your book just for signing up, and begin collecting names.
This way, even if a visitor doesn’t purchase your product on their initial visit, there’s a good chance that you’ll sign them up to your newsletter and make a follow up sale at a later time. You’ll also be able to recommend other products to them down the road through various affiliate programs. The idea here is to become familiar to your visitor and build trust.
2. Add an up sell – A quick and easy way to dramatically boost your profits (20%-60% or more) is to add an up sell to your original offer. You can add a “Gold”, “Silver”, and “Bronze” package upgrade to your checkout process (which may contain a special report, additional recipes, another related PLR product, etc.) and allow your visitor to choose the upgraded package with the extras for a slightly higher amount. Put together something that they’ll genuinely want, and you’ll be amazed at the number of customers who take you up on your offer. Another great (and extremely easy) way to up sell your customers is to simply offer them resell rights to the product that they’re purchasing for a higher amount.
